Resource Hub
Real workflows for the way real estate actually works.
Plain English guides to how AdamationAI improves lead follow-up, sphere, marketing, transactions, and automation governance. Built by an active, licensed realtor. Approve mode now, Auto mode later.
Start with the workflows that move revenue and trust.
Each guide explains what the workflow does, who it helps, why it is better than the patchwork most agents deal with, and what should improve when it is working.
Built by Adam Rubin
Adam is an active, licensed realtor with nearly a decade in real estate. He needed software that actually worked, so he built it.
Brokerage independence
Know what your brokerage keeps before choosing a platform.
Franchise brands, portals, CRMs, and roll-ups all touch the data your team creates. This guide shows where control matters and how an indie brokerage can avoid building value inside someone else's operating system.
Who owns your brokerage data?
Compare big-brand ecosystem control with broker-controlled workflows across CRM history, lead source data, agent activity, transaction signals, and client context.
Workflow guides
Plain English workflow guides
Lead Follow-Up and AI SDR
New leads land from your website, Calendly, Google Ads, Meta Lead Ads, or imports. AdamationAI scores them, drafts the first reply in your voice using the knowledge base you wrote, and either holds for your approval (Approve mode) or sends right away (Auto mode). When the prospect replies, the reply gets detected and threaded back into the lead record so nothing gets rediscovered the next morning.
Read guide
Sphere and Referral Engine
Past clients, vendors, and friends become a working pipeline. AdamationAI scores each sphere contact, logs touchpoints when something happens (email, call, market signal), and surfaces reactivation suggestions when someone goes quiet or a market signal shifts. You approve until you trust the cadence, then move into Auto for the low-risk message types.
Read guide
Property Lookup
Search an address, review property facts and comps, then pivot to a listing presentation or attach the property to a CRM contact. The goal is to move from a seller question to useful context without opening a pile of disconnected tabs.
Read guide
Marketing Hub
Take one idea. AdamationAI generates SEO-aware blog copy, channel-specific social posts, AI image creative, review drafts, scheduled content, and a reusable asset library. You review before anything goes out. Approved blog posts can publish to your marketing site shortly after.
Read guide
Transactions
Every deal gets a record. Stages run from initial to closed. Magic File takes a contract or addendum, reads it, and pre-fills transaction fields, stakeholders, dates, and price. You review, accept, or correct. Documents and signatures attach to the same record. Reminders fire on multiple thresholds before each deadline so nobody finds out about a contingency at midnight.
Read guide
Adamations (Automations)
One screen that governs lead routing rules, AI follow-up (the SDR), behavioral re-engagement, background AI workflows, and the automation settings that tune how aggressive the system is. Nothing in here fires without a rule you wrote.
Read guideWant to see this with your own leads?
We will map the workflow to your lead sources, team structure, and follow-up gaps.
See how this would work for your leads