Built by people who work in real estate
The managed operating system for independent brokerages.
Capture leads. Nurture your sphere. Run transactions, marketing, ads, and recruiting. See what is working across your brokerage, all in one managed platform.
Adamation AI is a managed real estate brokerage platform for independent brokerages. It replaces fragmented software and manual handoffs across lead response, long-term nurture, CRM, transactions, documents, e-signature, commissions, marketing, advertising, recruiting, property intelligence, and mobile work. Our launch target is 10 days from kickoff. We customize the platform to your workflow and maintain it for you. We set measurable 90-day goals or the implementation fee comes back.
<60s
Speed to lead
10 days
Launch target
15-in-1
One real estate operating system
0
Long-term contracts
From brokerages we have set up
Selected notes from teams the platform was configured for.
Tallent Co.
Colorado7 agents
"I love the system and have really appreciated the expertise behind getting it set up for our team."
Luxe Realty Group
FloridaIndie brokerage
"We had a different login for everything. Now it is one platform, set up around how we work."
Two paths every agent knows. We built a third.
Agents have always had to choose between a franchise's tools and an independent's economics. Adamation AI is the third path: keep your economics and get the tools, under your own brand.
There have only been two options for agents:
The Franchise Path
CRM, lead routing, marketing, training, a name on the sign. But 30 to 50% of each commission goes to the brokerage, plus the franchise royalty and fees on top.
You closed the deal. You built the relationship. They take a cut for the tools.
The Independent Path
Keep 80 to 90% of every commission. But the tools are Gmail, a spreadsheet, and manual follow-up, with nothing to show a recruit that beats the franchise pitch.
Nights and weekends on admin a franchise agent does with a click.
Now there is a third
The Adamation AI Path
Keep your economics. Give agents a brokerage-branded system for leads, transactions, and marketing. Email replies to new leads from connected sources target under 60 seconds.
Big brokerage technology. Boutique broker economics.
The deals come from the agent, not the logo on the sign.
The tools should too.
Why this matters
47%
of homebuyers say an agent's technology skills are very important when choosing representation.
NAR 2025 Generational Trends Report1 in 3
agents report their brokerage doesn't give them the technology tools they need to do their job.
NAR 2025 Technology Survey16%
of agents switched brokerages in 2025. Tech-focused firms are winning the talent war.
HousingWire coverage of Courted 2025 recruiting dataFifteen systems working as one.
Lead capture, nurture, CRM, transactions, documents, signatures, marketing, ads, property intelligence, commissions, recruiting, onboarding, retention, open houses, client updates, AI answers, and managed automation all share the same operating record.
Speed to Lead
Give new leads from connected sources a personalized email reply in under 60 seconds. Your team chooses what sends automatically and what waits for review.
See how lead response worksLead Nurture & Concierge
Keep leads warm with AI-drafted email sequences, reply detection, conversation summaries, and next-response drafts ready for agent approval.
See the nurture engineMagic File AI
Upload a contract, disclosure, commercial lease, or LOI. AI pulls out the key details and prepares the transaction for a quick review.
See transaction setupTransaction HQ
Stakeholders, documents, calendar, commission disbursement authorization (CDA), communications, insurance, compliance. One tab.
See transaction workflowsCRM & Sphere
Turn every contact, past client, and referral partner into visible future pipeline with relationship context, touchpoint history, and reactivation workflows.
See the CRM follow-up workflowsMarketing Hub
Create branded social posts, images, video, blog articles, and email campaigns, then review, schedule, and publish across connected channels from one calendar.
See marketing workflowsAd Command
See Google and Meta spend and pipeline movement, review governed recommendations, and build supported Meta listing campaigns as paused objects before launch.
See what connectsProperty Intelligence
Search an address, review available property facts and comparable sales, save the snapshot, and carry approved analysis into a CMA and listing presentation.
See seller prep workflowsManaged Automations
Lead response, deadlines, pipeline routing, weekly digests, post-close nurture. Configured for you.
Browse the automation libraryFinance & Commissions
Track projected revenue, closed production, commission rates, splits, expenses, referral payouts, and CDA work beside the transaction record.
See the complete feature setRecruit, Onboard & Retain
Give brokers the recruiting pipeline, brokerage value proposition, guided onboarding, production visibility, and retention context to attract and keep strong agents.
See recruiting workflowsDocuments & E-Signature
Keep documents with the deal, prepare signature packets, track recipients, and retain the signed PDF and audit certificate.
See document workflowsOpen House Capture
Turn a listing into a branded QR sign-in and route every visitor into the correct property, agent, campaign, and follow-up record.
See open house workflowsClient Portal & Updates
Share supported branded artifacts and prepare buyer or seller updates from the live transaction record without rebuilding the story.
See client workflowsAsk Adamation AI
Ask your business anything. Get a source-labeled, read-only answer across authorized brokerage records with freshness context. Available as a limited pilot.
See the AI workspaceApprove Mode
Review every message and action before it runs. You set the rules and choose what moves forward.
Auto Mode
Once a workflow is proven, turn on automation. Your rules stay in place and you remain in control.
Speed to Lead
Give new leads a first response in under 60 seconds
Connect the lead sources and inboxes you want us to watch. AI scores and routes each new lead, then drafts the reply or sends it automatically based on rules you choose. Under 60 seconds is the target for automatic email replies.
See how it worksMagic File AI
Upload any contract. AI reads it in seconds.
Upload a purchase agreement, disclosure, or inspection report. AI extracts every critical date, party name, and dollar amount and populates your transaction automatically.
See all featuresHow it works
You give direction. We do the setup. The platform runs.
01
Connect
Sign up, invite your team, connect your email (Gmail or Outlook). Five minutes.
02
Automate
We configure AI automations for your workflow. Lead response, document tracking, deadlines, email.
03
Close
Focus on relationships and closings while the platform keeps the configured work visible and moving.
Your data stays yours.
Zillow acquired Follow Up Boss in 2023. kvCORE became BoldTrail after acquisition. BoomTown got absorbed into the same portfolio. When your CRM changes hands, so does your book of business.
Adamation AI is independent, founder-led, and will never sell your data. Row-level isolation. Enterprise security. No strings.
Explore fit: Brokerage software, Real estate CRM, Recruiting software, Revenue and pipeline reporting.
Compare alternatives: Follow Up Boss, BoldTrail, BoomTown, Ylopo, Lofty, Chime, Dotloop, LionDesk.
- One platform, not five tools duct-taped together
- Managed workflows. We set them up and keep them running for you
- Plan tracks by team size. No per-agent gotchas on onboarding
- Month to month. No long-term contracts, ever
- Real estate people on the phone. Practical answers, not generic software sales
Managed, not self-serve.
Most platforms hand you a login and a setup guide. Your team has to build it, run it, and fix it. We do that work with you.
Self-serve software
You run it
Buy a login, set it up yourself, and run it forever.
- You connect the CRM, lead routing, and follow-up yourself
- You chase every new lead and every follow-up by hand
- Someone on your team becomes the unpaid tech support person
- You are the help desk when something breaks
- You own the setup, vendor renewals, and switching work
Adamation AI
We set it up. The platform keeps the routine work moving.
Customized to your workflow. Our launch target is 10 days.
- We build it around how your brokerage works, then keep it tuned
- We inventory and map the data your current tools can actually export
- Email replies to leads from connected sources target under 60 seconds
- Your agents do not have to run the software
- Month to month, no long-term contract
What a brokerage owner said
“It wasn't just about building a system.”
“It was about building processes that would alleviate me as the brokerage owner.”
Amy Tallent
Broker/Owner | Tallent Co. Real Estate
Her words in one continuous 29-second statement.
Book a strategy callRead the full testimonialRead the transcript
My name is Amy Tallent. I am the owner and operator of Tallent Co. Real Estate. And I had the pleasure of working with Adam, with Adamation. The experience was fantastic. Adam, from start to finish, cared about the product he was supplying to our team, was there for every single on-call request that we had. It wasn't just about building a system. It was about building processes that would alleviate me as the brokerage owner. I'm incredibly grateful for everything that he did. And I think he has a fantastic product that's gonna help so many brokerages.
Frequently asked questions.
Who actually builds, runs, and supports Adamation AI?+
Adamation AI is independently owned, built, and supported by a small, founder-led team. It is not a resold CRM. We build the web and mobile apps, maintain the workflows, and support your team directly. Your data remains yours, is kept separate from other customers, is never sold, and is never used to train outside AI models. If something breaks, you contact us, not a call center.
Learn how Adamation AI is built and operatedDo I have to set this up and maintain it myself?+
No. Adamation AI is a managed service. We set it up around how you work and keep it current as your business changes. Your team chooses what runs, reviews the work that needs a person, and keeps selling.
Can I keep the website, CRM, or lead sources that already work?+
Yes. Keep the tools that already work. Adamation AI can receive leads from connected forms, imports, forwarded alerts, Gmail, and Outlook. We recommend replacing a tool only when it will clearly simplify the work or lower the cost.
What makes Adamation AI different from a CRM?+
Most CRMs manage contacts. Adamation AI manages the entire transaction lifecycle from lead to closing to post-closing nurture, with AI doing the repetitive work.
Do I need to be tech savvy to use this?+
Not at all. The platform is designed for real estate agents, not engineers. If you can send an email, you can use Adamation AI.
How does the AI document parsing work?+
Upload a PDF, image, or Word document. The platform pulls out key details such as names, dates, prices, and terms, then prepares the transaction for a quick review before anything is finalized.
What integrations are available?+
Current connections include Gmail and Outlook, Meta Lead Ads, Facebook and Instagram publishing, Google and Meta ad reporting, LinkedIn, YouTube, BoldSign e-signature, website forms, and forwarded Zillow alerts. We confirm each connection during setup before your team relies on it.
Does it handle commercial real estate?+
Yes. Commercial has its own workspace type: the pipeline runs in deal language from intro through proposals and LOI to execution and escrow, and document intake reads commercial leases, amendments, and LOIs, including AIR CRE forms, then turns option windows and expirations into dated reminders.
Is my data secure?+
Yes. Each brokerage's data is kept separate, and access follows the role of each user. We use managed security controls to protect the information your team stores in Adamation AI.
See real estate software, built by an active agent for independent brokers.
30 minutes. No webinars. No slide deck. Our team walks through the platform with your brokerage model in mind.
Book a strategy call